Leveraging programmatic technology and creativity to boost brand awareness
Client type
SSP
Media
DOOH
About Broadsign
Broadsign is a global leader in OOH and DOOH advertising, enabling media owners, agencies and brands to maximize the power and reach of digital signage. Operating in over 100 countries with more than 1.5 million screens, Broadsign delivers creative, high-impact campaigns that connect brands with audiences in dynamic and meaningful ways.
With unparalleled expertise in programmatic technology, Broadsign enhances brand perception and drives growth through seamless campaign execution. Their innovative platform transforms public spaces into vibrant, digital experiences, making Broadsign the ideal partner for brands looking to amplify their message and leave a lasting impact.
From strategy to success
Broadsign partnered with a renowned luxury department store to increase brand visibility and validate DOOH as a premium solution for enhancing brand image.
The campaign exceeded DOOH benchmarks. It demonstrated a clear advantage over other digital formats with a +6 points lift in brand image over display benchmarks and top 5% in attribution.
Broadsign's ability to engage audiences and deliver significant brand impact reinforces DOOH as the ultimate choice for ad campaigns and sets a new standard for digital advertising excellence.
Brilliant performances
Impact score
71
/100
Brand image
+30pts
Top 10%
+6pts above benchmark
Attribution
+36pts
Top 5%
vs non ad recallers
“We value this partnership with Happydemics as they’ve allowed our sales teams to make data-driven decisions and drive meaningful results for our clients.”
Ryan Pogy
Director Data Partnerships at Broadsign
Read more testimonials
Unlock the full potential of your ad strategy and propel unparalleled profitability