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IN-FLIGHT
Instant brand outcomes optimization
Ads run, money burns. Now act on metrics that pay off while your campaigns are live. Optimize every media plan component and secure ROI from the very first impression.
#1 BRAND LIFT SOLUTION IN the advertising market
Earned, not burned
Your campaign is live. Your budget is moving. In-flight delivers Brand lift metrics in real time. So every decision is yours to make, not to regret. From the very first impression, you optimize what actually pays.
The smart optimization mode
Secure outcomes from first days
80% of your final results are shaped in the first days. From hoping it works, to knowing it does.
Optimize every media plan component
Some creatives pull. Some channels drain. Now you know which, while budgets are still yours.
Act on 20+ brand metrics
From awareness to purchase intent, every metric tells you where the brand is gaining.
From the very first impression
One-click to switch on
Choose In-flight mode directly at setup. No hard process, or added complexity. Just a single selection about when you want to optimize.
Live, in-context data
Capture fresh insights from people who’ve just been exposed to your ad to guide your decisions. No panel, no incentive.
Discover methodology
From visualisation to exploration
Track performance with live, dynamic graphs. Zoom on KPIs, channels, audiences, time periods, and focus on what matters.
Performance against benchmark
See uplift immediately and understand what drives results, comparing them against robust benchmarks.
The right update at the right time
Get notified with emerging trends and key insights to stay informed. Spot opportunities to quickly identify where and what to adjust.
All results in one ready-to-share report
Access the report right after your campaign ends. Rely on AI summaries and recommendations to guide decisions.
They don’t spend on gut feeling
Brand marketers
Optimize your media mix as the campaign runs. Reallocate budgets, sharpen channels, secure ROI from day one.
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Media agencies
Prove value in real time. Differentiate on live outcomes, not click proxies. Deliver week-one trends alongside your final report.
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AdTech & Vendors
Demonstrate brand outcomes live. Position as the partner that elevates ad campaigns.
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Part of a bigger picture
Results analysis & benchmark
Native exposure methodology
Full-funnel brand outcomes
AI recommendations & reporting
Cross-campaign analytics
Cross-measurement
You may have questions
What makes In-flight different?
Traditional tracking is periodic and panel-based. In-flight captures live, in-context feedback at scale.
Can I optimize all my channels in one place?
Yes, that’s how we designed it. CTV, display, social media, DOOH, audio, and 5+ more. In-flight aggregates brand lift across all formats into one unified dashboard, cross-channel and comparable.
Do I need to integrate anything into my campaign setup?
No technical integration required. Our methodology works from your campaign metadata. You're set up in minutes, not hours.
How many KPIs?
20+ brand KPIs, from top-of-funnel awareness to deeper brand equity signals, all benchmarked to your industry and geography.
Spend smarter. Or just spend more. Hit your goals.
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